Brand Optimization: An interview with Speaker Shelagh Stoneham, Rogers Communications Inc.

CI Producer Kevin Strychalski chats with Shelagh Stoneham, Senior Vice President and General Manager, Brands & Marketing Communications, Rogers Communications Inc, about her upcoming session at the Brand Optimization conference on February 25-26, 2013. Good morning Shelagh.  Can you give delegates some details on your current roles and responsibilities? I am responsible for brand strategies…

Shelagh Stoneham

Introducing: Featured Speaker of the Week!  Get to know our outstanding Faculty of Speakers as they share their key takeaways for exceptional leadership Biography Ms. Stoneham is Senior Vice President and General Manager, Brands & Marketing Communications, Rogers Communications Inc.  She is responsible for Rogers corporate brand strategy and marketing communications, including: mass advertising, social…