2025 Conference
CONFERENCE CO-CHAIRS
Andrea Masters
Strategic Access & Pricing Director
Hoffmann-La Roche Limited
Rebecca Vieira
Head of Access and Pricing
Vertex Pharmaceuticals
Distinguished Faculty
Gail Attara
Chief Executive Officer
Gastrointestinal Society
Tara Cowling
President
Medlior
Julie Frappier
President & Founder, TOWWERS Program
Data4Actions
Elena Georgieva
Associate Principal
IQVIA
Alex Chambers
Senior Market Access Manager
Bayer Inc.
Mina Tadrous
Assistant Professor, Leslie Dan Faculty of Pharmacy
University of Toronto
Key Topics
Pharmaceutical Policy Power Panel: Hear reflections and projections on the evolution of Canada’s pharmaceutical access environment so that you can plan for 2025 and beyond
Technology Use Cases for Pharma: Examine practical applications for managing market access and drug negotiations
Hypothetical Case Study and Breakout Discussion: Identify opportunities to improve the drug to market process through patient inclusivity
Working Group on how to advance the use of value-based agreements in Canada
Download 2025 Brochure
Flip through our past conference brochure and discover the hot topics discussed.